Future Proof Your Manufacturing Sales Engine
The content outlines how manufacturing sales must adapt to supply chain instability and changing customer expectations by empowering sales teams with timely, relevant content, fostering sales-marketing alignment, and leveraging 360-degree analytics to drive confident, effective selling, as presented by Allego's Jake Miller.
Manufacturing and industrial sales have changed. Supply chain instability, evolving customer expectations, and market volatility mean your sellers face a new set of challenges.
Manufacturing has changed—and that calls for a new way of managing sales content.
Learn what it takes to empower your sales team with the right content to drive revenue by selling more confidently, effectively, and efficiently.
You’ll learn how to:
- Equip your sales reps with effective content
- Manage and recommend the right content at the right time
- Drive adoption of content by activating it with context and examples of best uses
- Bolster sales and marketing alignment by establishing a two-way communication channel
- Understand which content and behaviors drive success using 360-degree analytics
Speakers:
Jake Miller, Sr. Product Marketing Manager, Allego
Jake Miller joined Allego after commercial launch to help establish product marketing and lead ongoing strategic use case development and commercialization efforts. Jake is passionate about sales performance and incorporates his experience as a salesperson in the commission-only high-ticket retail world into his approach for product marketing at Allego.
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